Organization: International Committee of the Red Cross
Closing date: 23 Sep 2018
What we do
The International Committee of the Red Cross (ICRC) works worldwide to provide humanitarian assistance to people affected by conflict and armed violence. We take action in response to emergencies and at the same time promote respect for international humanitarian law. We are an independent and neutral organization, and our mandate stems essentially from the Geneva Conventions of 1949. We work closely with National Red Cross and Red Crescent Societies and with their International Federation in order to ensure a concerted, rational and rapid humanitarian response to the needs of the victims of armed conflict or any other situation of internal violence. We direct and coordinate the international activities conducted in these situations.
The overall aim of the Public Relations unit is to maximize the acceptance of the ICRC’s mission and activities and to strengthen its reputation as a recognized authority on humanitarian action and law. The unit works with other communications units to help build trust and secure support for the ICRC among a broad range of stakeholders through public communication. It leads the ICRC’s relations with media outlets with an international reach and coordinates across ICRC’s various communications units to ensure coherence and impact of communication efforts.
As PRO for humanitarian policy, the post holder works to make ICRC positions on priority thematic and policy issues better known and accessible to a wider audience. S/he seeks out opportunities to drive engagement and visibility around these issues by developing and implementing integrated media and digital communication plans, in close liaison with the Digital Unit. S/he provides communication support to the Policy Unit, including the definition and promotion of messages to more niche audiences.
Based in Geneva, the PRO for humanitarian policy reports to the Head of PR. S/he:
Leads ICRC’s communications work on priority thematic and policy topics, developing creative communication strategies targeting the general public and developing and promoting powerful public messages.
Searches out and implements opportunities to promote ICRC positions on thematic and policy topics to audiences including:
Liaises with units across ICRC (including legal, policy, operations, management) and builds an excellent internal network to identify communication opportunities and material on thematic and policy topics, including:
Leads planning and content development (global and regional) for ICRC’s noteworthy dates (relevant to the thematic and policy issues), including leading development of quarterly and yearly planning tools and reporting to communications management.
Actively conducts outreach and cultivate relationships with key media and other influencers relevant to thematic and policy issues to generate interest, support and coverage of the issues.
Provides communication support and advice to Policy teams related to audience and message development, positioning, promotion/launch of report and policy products, and profile building of policy experts among policy and technical audiences.
Acts as a reference spokesperson during duty weekends; supports other PR staff members in crisis situations and as required.
People management responsibilities
Yes – 1 associate (trainee)
Scope & Impact
Education and experience required
Desired profile and skills
How to apply:
To apply, please visit:https://bit.ly/2on7i3H